I created The Frenchie Escapes in 2015 with a first basic design. After establishing my website and blog and a couple of years of adventures - I decided I need a whole rebrand to show the creativity, fun and passionate side of my project. I draw and designed the bird of the logo - the stern bird which is the bird travelling the longest distances in the world, to show my thirst for adventures and curiosity.
The colours I chose remind me of the ocean, the sky but also red for Australia and its dirt road and finally green for the beautiful bush we also have here. Colours that are linked to my adventures in Australia but also around the world.
I hope this design inspires you to discover more about The Frenchie Escapes
and make you want to explore!
The Frenchie Escapes - my own website & brand
Brand identity, Logo, Stationery, Web Design
Full re-brand in 2017 and recent updates in 2019